Balance

Keeping the social media firehose under control, keeping balance in your life

There’s a lot of people teaching that the way of success in social media is to get as many followers as possible. It’s a numbers game where if 1% of followers click on your links and take a desired action (buy a product) then to me n$’s in sales it’s possible to calculate the required number of followers. However it’s likely that making positive social change using social media requires a different approach to this game. And in any case for myself I like to actually use my social media accounts for, you know, socializing.